Understanding Kerala’s Graphics Design Revolution
Do you remember the nights when people roamed with Petromax lamps and rolled-up posters in hand? In the darkness of night, they stuck bills on walls, where they were accompanied by fireflies that came to chitchat in the gleaming light of the lamps. Time flies, and today no walls have those paper ads and no hands roaming with rolled-up posters in the night. The posters were replaced by digital ads, and now the bills are stuck on your tiny screens. The evolution of paper posters to digital ones was sudden, and the acceptance it gained was unparalleled. Ads for walls are left unnoticed, as today our people walk by with their necks bent. The wide use of mobile phones and the Internet has caused drastic changes in marketing and advertising. People got limited to their tiny screens, and thus the marketing evolved to fit behind the screens. Instagram posters are a revolutionary marketing technique that has been raised with the widespread use of Instagram. Come and find out how these Instagram posters are changing the branding game.
Instagram poster design and its widespread acceptance
A couple of years ago, Facebook was the most widely used social media platform in Kerala. People of all generations accepted the media, and its use was unparalleled, but slowly Instagram came onto the scene. The advent of Instagram in Kerala’s society was quite fast, as it gained the attention of youth and the younger generation. They found it as a platform to link, where they could find their aesthetics, and most importantly, they found it as a platform for the younger generation. The wide acceptance of Instagram was quickened by the slowly losing interest among the youth in Facebook. Also, Instagram won by bringing new updates that kept its audience curious and staying back.
Concept to Creation
During COVID-19, the global market was shut down. To bring its spirit back, new marketing techniques have evolved. The story was no different in Kerala. People stuck in the lockdown found new ways to connect. Instagram got its best user rating during the lockdown, as people spent their leisure time shooting reels and posting photos. A digitally connected society was born. In marketing, the physical stores were losing their vein, but people were not ready to give up. The surviving skills of the Sapiens were best showcased during the pandemic. Digital stores started to open.
Earlier, digital marketing was only something done through websites, but people found Instagram to be their business home. Instagram grew into the most convenient way of marketing. Similarly, a new trend of advertising started to evolve, and digital posters came into wider usage. Entrepreneurial spirits in Kerala were actively utilizing the popularity of Instagram to establish their brand identity with a larger audience. Digital posters are regarded as the best mode of Instagram marketing as they cast users’ attention with popping designs that catch your attention in your feed. Branding companies are using this current trend and are calculatedly designing their market knowledge and technological power to produce compelling visual posters that leave a lasting impression. With the new age of aesthetics, branding companies offer high-grade design services that take your brand ahead of the road.
What makes Kerala excel?
Kerala was never ready for setbacks. Whether it's technology or knowledge, the land has always shown a positive embracement of innovations. Kerala society has always found an opportunity in current happenings. Thus, the growing number of graphic design companies is not a different story. Kerala is effectively tracking the demands of the market and supplying the best services possible. The top graphic design companies in Kerala formulate the culture and tradition of the land to evoke a cultural consciousness, as Kerala stores in an abundance of creative wealth, and the graphic posters are immensely inspired by these to spellcast the viewers’ sudden attention.
In essence
Instagram poster design companies are always packed with opportunities. As a top graphic design company in Kerala, Proelements Creatives is making a lasting mark in the market by making use of our experience to reproduce compelling projects. With our back stories and the success stories of our clientele, our team of expert designers is proficient in creating compelling graphic posters that beautifully blend the quintessence of Kerala’s culture with vibrancy. By utilizing data-driven insights, Pros consistently guarantees that the brand that comes to us surpasses its business goals by skillfully addressing the emerging challenges of the digital sphere.
